Bali Discovery Tours: Homepage
Bali Hotels, Bali Villas and Bali News from balidiscovery.com
Home Bali Contact Bali Practicalities Bali News Bali Services Bali Transportation Bali Sports Bali Excursions Bali Villas Bali Hotels
Home · News · Branding Bali
Bali Hotels, Bali Villas and Bali News from balidiscovery.com
Bali Hotels
Bali Villas
Special Deals!
Packages
MICE Handling
Bali Excursions
Culinary - Dining
Guided Tour
Bali Spas
Bali Sports
Diving
Golf
Bali Transportation
Car Rental - Selft Drive
Private Jet Charter
Bali News
Bali Services
Bali Practicalities
Bali Contact
Bali Career
Home
 
Bali Update
Subscribe to our free weekly newsletter!
 
PATA header
PATA Gold Award 2007
Bali Update
PATA Gold Award Winner 2007
 
Bali Contact
Bali Discovery Tours
Komplek Pertokoan
Sanur Raya No. 27
Jl. By Pass Ngurah Rai,
Sanur, Bali, Indonesia

Tel:
++62 361 286 283

Fax:
++62 361 286 284

U.S.A. Fax:(toll free)
1-800-506-8633

U.K. Fax:
++44-20-7000-1235

Australian Fax:
++61-2-94750419

24h:
++62 812 3819724

Bali Discovery

SITE PATA ASITA
Bali News

Branding Bali

Team Appointed to Create Branding for Bali - the World's Most Popular Tropical Island Destination.


Bali News:
Click Image to Enlarge

(1/9/2007)

At special dinner on Friday, December 29, 2006, held for leading Bali tourism figures hosted by the Governor of Bali at his official residence, the launch of a one-year branding exercise for Bali was introduced by the blue-ribbon team of marketing and branding experts.

Taking inspiration from the successful branding campaigns conducted by India, Malaysia, Singapore and Thailand - the Bali Branding Team has begun a series of intensive interviews with tourism stakeholders and players from key markets to obtain insights and consensus that will eventually result in an effective branding for Bali. Speaking to the Indonesian-language Tempo Interaktif, Gede Nurjaya, the Chief of the Bali Tourism Authority, said, "We intend to accommodate all the needs of Bali tourism."

According to a member of the Bali Branding Team, Sumardy, branding is not merely a logo or advertising concept. He explained that branding must posses an internal strength in close alignment with the destination; adding branding should encompass commerce, industry, services as well as tourism.

In the course of the Bali Branding Team's initial assignment, a Bali Brand Equity Federation, based on the Indian model, will be establish for the management and safekeeping of Bali's brand and product identity.


© Bali Discovery Tours. Articles may be quoted and reproduced if attributed to http://www.balidiscovery.com.

       

 
 
Bali News by Bali Update
Subscribe to the Bali Update
Receive the latest news from Bali by email!



Our [Privacy Statement] explains how we handle the data you are providing.

 
Bali News by Bali Update
Explore the Archive of the Bali Update
Find related articles in our news archive!




or try to use Google Search :

Home · Bali Hotels · Bali Villas · Bali Excursions · Bali Sports · Bali News · Site Map · RSS

Bali News: More News
When Things Fail to Add Up
Editorial: Poor Grasp of Mapping Tourism Growth Underlines a Much Larger Problem
(7/5/2015)
Watching You, From a Distance
Indonesia to Introduce Law Requiring its Citizens to Register On Line When Going Abroad
(7/5/2015)
Has the Bali Property Boom Gone Bust?
Developers Say Bali Property Sales Down 75% in 2015
(7/5/2015)
Strokes of Good Luck
Trips to London and Harley Davidson Motorcycles among Prizes to be Won Bali National Golf Club August 8-9, 2015
(7/5/2015)
Bali Airport; Ready for the Holiday Rush
Bali Airport Sets Up Command Posts in Anticipation of Lebaran Rush
(7/5/2015)
Kite Flyers Leave Bali in the Dark
PLN Worried that Baliís Kite-Flying Seasons will Precipitate Power Outages
(7/5/2015)
PATA Mart Returns to Indonesia
Indonesia to Host 2016 PATA Travel Mart
(7/5/2015)
Medan Tragedy
Military Transport Crash in Medan Kills at Least 113 in Long Litany of C-130 Crashes in Indonesia
(7/5/2015)
Small Shops Must Stop Selling Beer
Bali Threaten to Close Down Shops in Kuta and Legian Illegally Selling Beer
(7/5/2015)
Bali Human Cultural Icons
Bali Arts Festival Honor Nine Senior Traditional Arts Performers
(7/5/2015)
The Man of de Malmanche
New Zealand Man Sentenced to 15 Years in Prison for Smuggling Drugs into Bali
(7/5/2015)
The Hills are Alive
Jetstar Cancels Several Bali Flights to Avoid Volcanic Ash from East Java Volcano
(7/5/2015)
All [News]!