Bali Discovery Tours: Homepage
Bali Hotels, Bali Villas and Bali News from balidiscovery.com
Home Bali Contact Bali Practicalities Bali News Bali Services Bali Transportation Bali Sports Bali Excursions Bali Villas Bali Hotels
Home · News · Branding Bali
Bali Hotels, Bali Villas and Bali News from balidiscovery.com
Bali Hotels
Bali Villas
Special Deals!
Packages
MICE Handling
Bali Excursions
Culinary - Dining
Guided Tour
Bali Spas
Bali Sports
Diving
Golf
Bali Transportation
Car Rental - Selft Drive
Private Jet Charter
Bali News
Bali Services
Bali Practicalities
Bali Contact
Bali Career
Home
 
Bali Update
Subscribe to our free weekly newsletter!
 
PATA header
PATA Gold Award 2007
Bali Update
PATA Gold Award Winner 2007
 
Bali Contact
Bali Discovery Tours
Komplek Pertokoan
Sanur Raya No. 27
Jl. By Pass Ngurah Rai,
Sanur, Bali, Indonesia

Tel:
++62 361 286 283

Fax:
++62 361 286 284

U.S.A. Fax:(toll free)
1-800-506-8633

U.K. Fax:
++44-20-7000-1235

Australian Fax:
++61-2-94750419

24h:
++62 812 3819724

Bali Discovery

SITE PATA ASITA
Bali News

Branding Bali

Team Appointed to Create Branding for Bali - the World's Most Popular Tropical Island Destination.


Bali News:
Click Image to Enlarge

(1/9/2007)

At special dinner on Friday, December 29, 2006, held for leading Bali tourism figures hosted by the Governor of Bali at his official residence, the launch of a one-year branding exercise for Bali was introduced by the blue-ribbon team of marketing and branding experts.

Taking inspiration from the successful branding campaigns conducted by India, Malaysia, Singapore and Thailand - the Bali Branding Team has begun a series of intensive interviews with tourism stakeholders and players from key markets to obtain insights and consensus that will eventually result in an effective branding for Bali. Speaking to the Indonesian-language Tempo Interaktif, Gede Nurjaya, the Chief of the Bali Tourism Authority, said, "We intend to accommodate all the needs of Bali tourism."

According to a member of the Bali Branding Team, Sumardy, branding is not merely a logo or advertising concept. He explained that branding must posses an internal strength in close alignment with the destination; adding branding should encompass commerce, industry, services as well as tourism.

In the course of the Bali Branding Team's initial assignment, a Bali Brand Equity Federation, based on the Indian model, will be establish for the management and safekeeping of Bali's brand and product identity.


© Bali Discovery Tours. Articles may be quoted and reproduced if attributed to http://www.balidiscovery.com.

       

 
 
Bali News by Bali Update
Subscribe to the Bali Update
Receive the latest news from Bali by email!



Our [Privacy Statement] explains how we handle the data you are providing.

 
Bali News by Bali Update
Explore the Archive of the Bali Update
Find related articles in our news archive!




or try to use Google Search :

Home · Bali Hotels · Bali Villas · Bali Excursions · Bali Sports · Bali News · Site Map · RSS

Bali News: More News
Bali Still in Fashion
Bali by the Numbers: No Sign of an Australian Boycott as Bali’s Arrival Figures for February Increase 21%
(3/22/2015)
Nyepi Takes a Toll on Tolls
Bali Toll Road Estimated to Have Cost US$24,000 in Toll Fees Due to Nyepi Closure
(3/22/2015)
Whirlybird, Whirlybird, Where are You?
Bali Waiting for 2 Helicopters for Search and Rescue Operations
(3/22/2015)
Nyepi for the World
In a Tradition Unique to Bali, an Entire Island Suspends All Activity on ‘Nyepi’ for 24-Hours to Celebrate The Bali-Hindu New Year
(3/22/2015)
Less than 3 Months to BBTF 2015
President Joko Widodo to Host Welcoming Dinner for Those Attending Bali & Beyond Travel Fair June 10-14, 2015
(3/22/2015)
Cleared of Landings and Takeoffs
422 Domestic and International Flights Cancelled in Bali During Nyepi – Bali’s Day of Silence
(3/22/2015)
Reduced Thirst for Power
PLN-Bali Report Significant Drop in Electrical Power Demand During Nyepi Celebrations
(3/22/2015)
When Good Friday Gets Even Better
Local and International Artists to Auction Art to Educate Balinese Children on Good Friday, April 3, 2015
(3/22/2015)
Our Islands Aren’t Moveable
West Nusa Tenggara Governor Says ‘No” to Plans to Mine Sand from West Lombok to Reclaim Bali’s Benoa Bay
(3/22/2015)
Birth Behind Bars
Chicago Teenager in Jail and on Trial for Murder in Bali Gives Birth to a Baby Girls
(3/22/2015)
Quantity Before Quality
Tourism Expert Warns More Tourists Does not Guarantee Proportionate Rise in Tourism Expenditures
(3/22/2015)
Giving Young Indonesians the Business
Entrepreneurship Expo to be Held in Bali April 9-13, 2015
(3/22/2015)
All [News]!