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Bali Arrival Numbers Continue to Surge

Bali by the Numbers: 2009 Q3 Bali Arrival Totals Pointing Way to a Record-Breaking 2.2 million Visitors by the End of the Year.


Total Foreign arrivals through the end of September 2009 totalled 208,185 - an increase of 15% over September 2008 when 181,033 foreign arrivals were recorded.

On a cumulative January-September basis, total arrivals to Bali hit 1,672,923 for the first three quarters of the year. This is equal to a 13.11% improvement over the same period in 2008 (1,479,079).

Click Images to Enlarge

Click Images to Enlarge

Click Images to Enlarge

Click Images to Enlarge predicted in mid-2009 that total arrivals would exceed 2.2 million for the current year, a figure substantially higher than the official target of 1.8 million and a target openly questioned in the Bali press by the head of the Bali Association of Indonesian Travel Agents (ASITA). [See: Bali Tour Operators Association Expresses Doubts on Arrival Targets Despite Positive Tourism Numbers]

However, based on results now in hand covering the first three quarters of 2009, restates with ever greater certitude its earlier projection that total foreign tourist arrivals will surpass 2.2 million by the end of 2009.

Shifting Market Leaders

2009 has been a year a musical chairs in terms of the ranking of main source markets for Bali:

• Australia has staked a solid claim on the top position of source markets for Bali, at 315,389 Australians through the end of September, arrivals from Oz arrivals are up a whopping 39.06%.

• Displaced from their previously sacrosanct top spot is Japan. Reflecting a troubled national economy, Japanese arrivals are down -11.31% at 249,724 through the end of September, relegating Japan to the unaccustomed number two spot in terms of Bali source markets.

• The People's Republic of China now holds the #3 spot at 154,846 arrivals, up an astounding 65.13% when compared to the same period in 2009. These improvements were made possible by an easing of visa procedures and improved air access, clearing the way for the PRC to push Taiwan from its previous hold on the #3 slot.

• Cheap flights from Malaysia have bolstered arrivals from that country with arrivals increasing 13.34% to 100,896 from last year's total of 89,018 through the end of September. Malaysia's move to the # 4 slot among key source markets for Bali displaces South Korea who once held that position.

• Moving down one slot to #5, South Korea arrivals have decreased 1.12% during the first three quarters of 2009, standing at 95,765. The #5 slot was previously held by the PRC who has moved up to the #3 spot.

• U.S.A. arrivals have improved 5.62% for the first three quarters of 2009 totaling 55,314.

• France has become a star performer ex-Europe, improving 43.68% over 2008 totaling 85,602 through the end of September.

• Travelers from the U.K. increased 10.01% during the first three quarters of 2009, achieving 68,428 visitors.

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