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Sluggish Start for Bali Tourism in 2013

Bali by the Numbers: Bali Arrival Figures for February Suggest Island in a Holding Pattern


 Foreign tourist arrival totals through the end of February 2013 show:

  • Total foreign tourist arrivals in February hit 232,877 -  a figure 6.1% ahead of arrivals for February in 2012.
  • Cumulative arrivals for January-February 2013 are down 0.42% at 465,813
Although too early in the year to reliably predict, Bali looks to stay stagnant or decline slightly from the 2.82 million foreign tourists who visited during the whole of 2012.

Bali Foreign Tourist Arrivals

Geographical Sources Bali Visitor

Top Bali Markets Arrivals

Click image to Enlarge

Major Markets

Australia – Bali’s month-after-month streak of steadily increasing arrival numbers ex Australia appear to be at an end as Australians are taking their strong dollar to destinations further afield. Arrivals in February were down month-on-month by 6.84% at 53,455. Year-on-year through the end of February Ozzie arrivals have declined 4.84%.

People’s Republic of China – The PRC staged a comeback of sorts in February by increasing month-on-month by 63% after declining in January.

These numbers are clearly the effect of Chinese New Year, which fell in February in 2013, a month later than 2012 when the greatest Chinese holiday of the year occurred in January.

For the first two months of the year PRC arrivals are down 10.80%, which may indicate a cooling from that market.

Malaysia – Malaysian arrivals declined 10% in February but are up 7.8% on a cumulative basis for the first two months of 2013.

Japan – The Japanese market to Bali appears to be on a slow mend. While Japanese arrivals in February were down 16.19% against February 2012, Japanese visitors remain 5.8% ahead of 2012 when seen on a cumulative basis for January-February 2013.

Malaysia – Malaysian arrivals for the first two months of 2013 are 7.8% ahead of the same months in 2012.

However, Malaysian arrivals declined 10% month-on-month in February.

South Korea – South Korean arrivals continue to fail. Month-on-month arrivals are down 23.28% with 9,467 visitors in February. On a cumulative basis for January-February, arrivals from South Korea are down 4.62%.

Will threats and sword shaking by North Korea have an effect on foreign travel and consumer confidence in South Korean and the region. Stay tuned.

Russia – Russian arrivals have softened and are down 3.34% on a cumulative basis for January-February 2013.

Taiwan – Bali enjoyed a Chinese New Year bonus of sorts with Taiwanese arrivals for the month of February up 21.8%. However, on a cumulative basis for the first two months of 2013, Taiwanese arrivals are down 8.49%.

USA – The U.S. inbound market to Bali is proving surprisingly robust. February arrivals month-on-month are up 21.3% at 7,986 visitors.

Year-on-year 12.17% more U.S. citizens came to Bali in the first two months of 2013.

United Kingdom – U.K. arrivals to Bali declined 33.7% in February when compared to the same month one year before. On a cumulative basis, U.K. arrivals are down 19% for the first two months of the year. Will plans for Garuda Indonesia to recommence service to London help to revive the U.K. market?

France – French traffic to Bali continues to grow. 2.8% more Frenchmen visited Bali in February 2013 at 6.265 visitors than did in the same month one year before. Year-on-year French visitors to Bali for the first two months of the year are up 5.73%.

Germany – The German market to Bali remains exceptionally robust. The 6,650 Germans who came to Bali in February represented a 35.88% improvement over February 2012.Year-on-year, German arrivals are similarly strong, improving 27.3% during the first two months of 2013.

The Netherlands – There’s little relief in sight for The Netherlands where February arrivals of 4,610 were down 6,9% as compared to February 2012. On a cumulative basis, Dutch arrivals are down 8.43 for the first two months of the year.

India – India is proving to be a fast-emerging new market for Bali. 4,180 Indian visitors in February constituted a 6.33% improvement over the same month one year before. Year-on-year for the fist two months of 2013 Indian arrivals are up 34.44%

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