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Lower Occupancy in Higher Places

Ubud Hotel Association Complains Holiday Occupancies 20-25% Below Average

(12/21/2012) The Bali Post reports that hotel occupancies in Ubud over the year end holiday period for 2012-2103 have declined by between 20-25%.

The chairman of the Ubud Hotel Association Heri Sumawan, who is also the general manager of the Nandini Hotel, revealed this predicted downturn to the media.

Sumawan links the decline in business to global economic conditions, global weather and the overbuilding of commercial villas in and around Ubud.

Several steps are being taken to bolster occupancies, including forays into the large domestic market by inviting national artists to visit and stay in the hill and arts community of Ubud.

The head of the Gianyar tourist office that include Ubud, A.A. Ari Bagus Brahmanta, says the downturn is a common situation, happening at the same time to Bali as a whole. He said his office was coordinating with the Bali Tourism Board (BTB) and the provincial tourist office to improve occupancy levels.

Brahmanta pledged that if occupancies do drop over the Christmas and New Year’s period his office wpuld be taking collective steps with the local tourism industry to improve visitors’ numbers to Gianyar and Ubud.