Speaking during a visit to Jembrana Regency in Bali on Thursday, 29 December 2022, Indonesian Minister of Tourism and the Creative Economy, Sandia Salahuddin Uno, urged West Bali to strengthen its readiness for the onslaught of tourists that will result in the opening of a toll road connecting Denpasar and Gilimanuk. The Minister said future developments will help achieve a more equitable distribution of tourism across all Bali areas that are now overly focused on the south and east of Bali.
The Minister underlined how the new toll road scheduled for completion in 2025 would impact Bali’s development. Adding: “We need to get ready because Jembrana will be along the toll road connecting Denpasar and Gilimanuk. We must prepare a tourism ecosystem as many things will soon be relocating to West Bali.”
Commenting separately and quoted by Beritabali.com, Minister Sandiaga reminded his listeners that Bali remains foremost in the world’s mind as a tourism destination. He urged that Bali’s sustaining popularity be used to the optimum. Adding: “This is the basis of our continuing optimism; the tourism ecosystem and creative economy must be prepared, starting now. This is our homework so that tourism recovery takes place more equitably, emphasizing quality and sustainability.”
Tourism Targets for 2023
Minister Sandiaga said that the target for domestic and international tourists in 2023 is projected to double the current performance. For international tourists in 2023, Indonesia aims to welcome 7.4 million visitors, while domestic travelers are expected to hit between 1.2 and 1.4 billion movements.
Sandiaga said: “All tourism and the creative economy operators must address these (targets). Don’t let us get left behind! We must prepare to create new business opportunities that create the widest employment opportunities.”